Not many professional sports teams can claim
to have changed a city forever. The 1977 Denver Broncos, coached by firebrand Red Miller and led by the stellar “Orange
Crush” defense, can—because they did.
In ’77, award-winning author
Terry Frei compellingly argues that the AFC champions of that season were the tipping point for the transformation of Colorado’s
capital from an outpost with an inferiority complex to today’s sports and entertainment mecca. As in his acclaimed earlier
books, Frei—a rookie Denver newspaper reporter in 1977—displays a historian’s ability to place sports within
the context of evolving politics, culture, and society.
Drawing from voluminous research, many hours of interviews,
and firsthand knowledge of both the city and football, Frei profiles such legendary '77 Broncos as Randy Gradishar, Lyle Alzado,
Louis Wright, Billy Thompson, Tom Jackson, Craig Morton, and Haven Moses—but he doesn’t stop there. As the often
groundbreaking narrative of that Denver season continues, even the most fervent of Broncos fans from that era will come to
more intimately understand both the stars and the lower-profile players they thought they knew, and the uninitiated will marvel
at these compelling stories up and down the roster.
It’s all here: Tom Jackson’s notorious taunt
of Oakland coach John Madden (“It’s all over, fat man!”); the journeymen quarterback and receiver, Morton
and Moses, becoming the “M&M Connection,” and Morton’s amazing courage to even make it on the field
for the AFC Championship Game; and Gradishar and Wright again experiencing the sort of stellar seasons that should have landed
them in the Hall of Fame.
Of course, it didn’t happen in a vacuum. Frei describes Denver’s
transformative politics that year—when Richard Lamm was a young and controversial governor and Bill McNichols was one
of the last machine-style mayors—plus the metro-area culture in the late 1970s as the Broncos, for so long one of the
NFL’s most downtrodden franchises, progressed toward their first Super Bowl.
The portrait emerges of a football
team as uniquely influential in the transition of a city still smarting over the decision not to host the 1976 Winter Olympics—a
campaign Lamm led as a self-proclaimed “hippie” legislator. Certainly there have been many other teams in many
sports that generated and earned fanatical support, won a lot of games in glorious seasons, and fleetingly brought a city
together, but after this season Denver would never be the same again. And although the '77 Broncos came up short of an NFL
championship, they were part of an atmosphere that was far different than the Denver of the late 1990s, when the Colorado
Avalanche won the Stanley Cup and the Broncos won back-to-back Super Bowls.
Maybe you had to be there to
truly understand it. So if you weren’t, Terry Frei takes you there. If you were, '77 is a replay from countless heretofore
unseen angles. As unique as this tale is, it also has its elements of universality for readers—not just sports fans—anywhere.
Rubin Carter and Lyle Alzado
Red Miller and GM Fred Gehrke leaving the field in triumph
following the Broncos 30-7 victory at Oakland
Gradishar and defensive coordinator Joe Collier
Moses and Craig Morton, the M&M Connection
includes a 16-photo insert, photos by Kenn Bisio
|Kenn Bisio and Terry Frei at the Tattered Cover
"I was in my second season with the Browns in '77, but as a Colorado kid - and a long-time
Broncos fan - I followed this Denver team and was both proud and envious when I attended both playoff games in Mile High Stadium.
Terry Frei has taken me back, reminding me of many things I had forgotten or telling me things I didn't know, both about that
team and my hometown's growing pains and identity crisis. I especially enjoyed his in-depth looks at the '77 Broncos' interaction
and relationships during that landmark season, and I found that especially fascinating because I have gotten to know so many
members of that team over the years. This is more than a football book: With all due respect to those who lived in Denver
prior to '77, this is about a birth of a city." -- Dave Logan, former U. of Colorado All-American, NFL player,
voice of the Denver Broncos, and co-host of KOA Radio's The Ride Home
"No one knows more about Denver and its sports
than Terry Frei does, and here in '77, he describes nothing less than the transformation of a city with a special focus on
Denver's most magical team. To know why and how the Mile High City exists as it does today, this is essential history."
-- Sandy Clough, sports talk host, FM Sports Radio 104.3, The Fan
"The games, the politics
and the culture with which Frei deals here unfolded 30 years ago, but they're brought to life again in this book with a clarity
and a luster that makes the story of Denver and the Broncos seem as fresh as the upcoming football season. It's a rite-of-passage
tale for a city and a team as they reach and pass the cusp of the 'Big Time' in tandem. Would one have happened without the
other? Maybe. But Denver and its football team grew up hand-in-hand during this extraordinary season, making this history
a must-read for fans of the NFL, of the 1970s and of the American West. You didn't have to live through it in Denver to appreciate
this account of the flowering of a franchise and its love affair with a town, but this book takes those of us who did straight
back to those thrilling days of yesteryear in unforgettable fashion. Frei has written Denver's version of `Ladies and Gentlemen,
the Bronx is Burning.'" -- Michael Knisley, Senior Deputy Editor, ESPN.com
"Frei is an engaging
writer, and even though I generally don't care whether the Broncos win, lose, or tie, the book kept my interest all the way
through." -- Ed Quillen, Colorado Living Magazine
"Ahh the memories. And they all happened right here in the forgotten time zone. Those
magical moments came back with a rush last week reading '77: Denver, The Broncos, and a Coming of Age. What a fantastic
read...'77 is more than just a Bronco football memoir. It was a time when our Centennial State exploded on the national scene...Thanks
to Terry Frei's wonderful work, we get to live that magical moment all over again." -- Dick Maynard, Grand Junction Sentinel